Co-led design on the modernization of a legacy insurance platform. I built and ran the research program that grounds it: a 20,000-user survey and 50 practitioner interviews, translated into the IA and workflow model the new platform is built on.
Senior UX/UI Designer · Fintech and enterprise SaaS · Jersey City, NJ
Heavy products. Light interfaces.
Eight years in product design, the last five in the unglamorous core of enterprise software: billing, claims, admin consoles, design systems. Most recently co-leading design on Verisk's insurance platform modernization, and before that shipping enterprise bill-pay to 100,000+ users at Fiserv.
By the numbers
Professional work
Eight years, in-house and independent. The screens live behind NDAs; the decisions and results do not.
Designed enterprise bill-pay serving 100,000+ users. Redesigned onboarding to cut completion time in half and lifted engagement 75%; built the Figma design system that cut dev turnaround 40%; led the WCAG 2.1 AA overhaul.
Salon and spa point-of-sale: 20% faster time-to-first-transaction, and I contributed to a 15% lift in client retention.
I design and ship Salesforce Experience Cloud portals end to end: requirements through the production HTML/CSS that goes live. Each runs on a documented, modular content-block system, so non-technical client teams update and extend pages without a developer.
Earlier: web and e-commerce work at Windows and Doors Inc (2019 to 2020: 39% bounce reduction, 30% more mobile sessions) and Porcelanosa (2018 to 2019: 27% faster loads, 21% engagement lift).
Happy to walk through any of this work live in an interview.
Because my employer work is under NDA, everything below is independent, end-to-end concept work: full research, flows, design systems, UI, and usability testing, built to show how I think, not what I shipped.
A note on the case studies
Selected stories
Four concept studies, told properly: the problem, the decisions, and what testing could and could not prove.
More case studies
Six more end-to-end concept studies: dashboards, dark UI, e-commerce, brand, and systems work.
All ten studies
- 05
KarmaConcept · Making invisible DAO work visible, and legible enough to trust→ - 06
Imperfect FoodsConcept · Grocery flows that make the sustainable choice the easy one→ - 07
W*nderConcept · A CBD brand site that teaches before it sells→ - 08
Morgan & MorganConcept · A clearer path to legal help→ - 09
DuradryConcept · DTC e-commerce that sells a routine, not a product→ - 10
Oh SnapConcept · A travel photo app and the UI kit that keeps it consistent→
Research first,
pixels second.
I'm a senior UX/UI designer with 8+ years shipping fintech, SaaS, CRM, and e-commerce products, most recently leading design work at Verisk and Fiserv.
I run the full arc: mixed-methods research, information architecture, high-fidelity UI, design systems, and accessibility. Earlier work spans a salon and spa POS platform and luxury e-commerce, with an independent Salesforce Experience Cloud practice running alongside since 2020.
Based in Jersey City, NJ. Open to senior and lead product design roles.
- UX research
- Information architecture
- Design systems
- High-fidelity UI
- Prototyping
- Usability testing
- A/B testing
- WCAG 2.1 AA
- Figma
- Salesforce Experience Cloud
- HTML / CSS / JavaScript
Hiring for a senior or lead product design role?
omar@omarmhammouda.com